Triscom signed 3 year contract of 50 million euro with China
17 April 2018 • Von Triscom
Infant formula producer Triscom, from Heino in the Netherlands, signed a 3 year contract with her exclusive agent GSTT Beijing in China during the trade mission to China with Prime Minister Mark Rutte and Vice Prime Minister Carola Schouten.
The 3 year contract has a value of 50 million euro.
Triscom and GSTT Beijing are already partners for over 13 years. They are in the market with the brand Primavita. Primavita has infant milk powders based on cow milk and goat milk. GSTT Beijing distributes the Primavita to over 6000 mother and baby stores in China.
The trade mission was an excellent opportunity to sign the contract in the presence of Prime Minister Mark Rutte and Vice Prime Minister Carola Schouten.
The signing was performed by Koos de Koning, CEO of Triscom and Li Chao, CEO GSTT Beijing.
For Triscom and GSTT Beijing this is a milestone and it is already noticed in the Chinese newspapers.